Saturday, December 25, 2010

Sonic Taps Zenith for Media Portion of $100 Million Account


CHICAGO (AdAge.com) -- Sonic Corp. named Publicis Groupe's Zenith Media as its media agency of record after a review, beating out WPP's Maxus, Chicago, and Interpublic Group of Cos.' Universal McCann, Detroit. Media and creative had been handled by independent shop Barkley.


Source: http://feedproxy.google.com/~r/adage/homepage/~3/IDoVRYvdGVk/article.php

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