Salvation Army: The dignity project

“With your donation, a sense of dignity is within reach.” In advance of their annual Christmas donation drive, The Salvation Army has launched a multi-media campaign designed to increase donations during the Christmas season. The campaign, created by Grey Canada, asks the public to put themselves in the place of the 3 million Canadians without [...]

Source: http://www.ibelieveinadv.com/2010/12/salvation-army-the-dignity-project/

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