Tropicana: Your Daily Ray of Sunshine

Each execution depicts a different day of the working week. Stunningly simple, the bright and visually engaging artwork reflects the optimism of the Tropicana brand, using a different pep-talk mantra each day to encourage the reader to think positively about the day ahead, and attack it in a Tropicana way. Advertising Agency: DDB, London, UK [...]

Source: http://www.ibelieveinadv.com/2011/02/tropicana-your-daily-ray-of-sunshine/

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